This is Africas first indoor location based services app, brought to you by Aruba and EOH. This mobile app allows retailers to integrate their customer loyalty systems, while offering value to the users. Retailers can push content to the mobile device, based on the actual location of the device and consumers have turn by turn navigation.
The backend is a powerful analytics engine showing retailers detailed reporting based on what the user is doing on the app, or what they are physically doing in the retail space.